Finding top talent that successfully fills a skills gap is a big challenge facing most organizations. While this issue can impact many areas within an organization, finding the right sales expertise can be particularly challenging, since sales has such a direct impact on revenue generation for the company.
As sales executives, it’s easy to spend all of your time focused on the number, while neglecting the process that will get you there. But, the smartest sales leaders know that "providing the how" and developing a process for consistently coaching their reps is one of the fastest paths to meeting revenue goals.
Two of the most overlooked essential skills are listening and questioning. While these may seem like easy skills to master, they're often the reason why many opportunities don't move forward.
Accountability couldn’t be more important than in the sales planning process. That cadence with which you are enabling your managers to inspect and reinforce is critical to driving revenue predictability.
You’ve been there. It’s the end of the quarter and your reps are scrambling for the number. The whole organization is a stress ball.
So, what happens? Sales reps go into the accounts and opportunities trying to squeeze anything they can into the quarter. They discount and lose margin, while they desperately try to close deals that aren’t baked. As sales leaders, you need to ensure your reps are doing two things well:
An effective sales strategy starts with holding tight to basic sales fundamentals. Creating a dynamic sales team that will dominate the sales cycle starts with taking a step back, determining your key challenges and your fastest path to real impact. To help, we've pulled together some expert guidance from the industry’s best sales professionals. They share their thoughts on the top skills sales reps need to master as well as how to boost revenue by aligning sales strategy with value-based messaging.
Learn from their decades of experience and let their thought leadership help you build an unstoppable sales team.
When it comes to sales pipeline, net new logos are never a bad thing. However, your sales reps ability to cross-sell and up-sell is often a lynchpin to your organization meeting its revenue goals repeatedly.
Too often sales leaders issue a directive to pull money from existing accounts, in an effort to make those quarterly numbers. That creates a fire drill for managers and reps who are trying to push forward deals that aren’t baked. The end result is a lot of frazzled sales behavior and an increase in discounting.
If you want a top performing sales organization, you need the consistent ability to coach and enable salespeople to success. Providing motivation is a component, but results come when your managers have a cadence that helps them minimize administrative burdens, while providing continuous and effective coaching that does one thing - delivers revenue and enables sales results.
Your managers are a pivotal part to the success over your sales organization. Here are the top sales leadership skills they need to develop and execute.
Think about the best coaches or the best managers you’ve ever encountered. What did they do that made them great? Often, they have the ability to motivate and push you to greater success. The skill behind those traits is the ability to meet people where they are.
There are many sales organizations out there that fall into that 80/20 rule. Eighty percent of the revenue comes from 20 percent of the people. If you could improve that ratio, your sales results would improve exponentially. So how do you motivate those middle performing salespeople in a way that improves their productivity and emotionally connects them to being an A player?
Are long sales cycles crushing your sales team? Is the cost of every sale going up while your team takes longer and longer to close deals? Are you failing to grow the number of prospects you’re working with?
Dominating the sales cycle isn’t impossible. It just takes the right strategies to get your sales reps focused on delivering on consistent, sustainable revenue growth. With the right examples, tools and processes, you can lead your team to bigger deals that are closed faster. Elevate your sales team from mediocre to masterful with five key sales strategies.
Investing in sales training isn’t always an easy call. Past trainings may have had limited results, and you’re never really sure you got your money’s worth. Instead of sinking more money into training without a guaranteed ROI, take the time to find the right partner with the right approach to deliver measurable results.
Learn how to create a roadmap to success for your team. With the right methodology, you can learn to dominate your sales numbers and ensure revenue growth month over month.
If your sales teams are getting small pilot projects but never getting any bigger deals, your land and expand strategy is failing.
Landing small projects is a waste of your sales team’s time unless they can grow these contacts into bigger, more rewarding deals. To do this, you need a robust land and expand sales strategy.
By demonstrating your value and solving bigger business needs for your prospects, you can deliver positive business results for your clients while growing your own revenue.